OVERVIEW
The brief
Learnloop was building a cohort-based learning platform in a crowded market. They needed an MVP that could prove engagement and retention — the metrics edtech investors and acquirers actually care about — without over-engineering before product-market fit.
THE CHALLENGE
What made this hard
Learnloop was building a cohort-based learning platform in a crowded market. They needed an MVP that could prove engagement and retention — the metrics edtech investors and acquirers actually care about — without over-engineering before product-market fit.
OUR APPROACH
How we tackled it
We scoped ruthlessly to the engagement loop: enrol, learn together, and come back. We instrumented everything from day one so the team could see exactly where users dropped off. After launch we stayed on as a post-launch partner, shipping weekly improvements based on the data the product was generating.
WHAT WE BUILT
The product
Dashboard — main view
Onboarding flow
Core feature — detail
Mobile experience
TECH STACK
RESULTS
What happened next
- Acquired 18 months after launch
- Weekly active retention of 64% at week 8
- Course completion rate 2.3× the edtech benchmark
- Scaled to 25,000 learners pre-acquisition
- Codebase praised by acquirer's engineering team during diligence
CLIENT VOICE
“Eighteen months after Galaxen shipped our MVP we were acquired. The codebase they handed over was the one our acquirer's engineers actually praised during technical diligence — clean, tested, documented.”
MORE WORK
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